ILLUMINATION: Unwrapped
Hello Prima Insiders! 👋✨
Prima just had the most wonderful opening weekend of Illumination, and we couldn't wait to spill the beans on all the behind-the-scenes magic. So grab your favorite holiday snack and buckle up for the scoop on what went down!
First Look: Illumination Opening Weekend Snaps!
Yep, you heard it right! We've got the exclusive pics from the first weekend, and trust us, they're like a holiday feast for your eyes. Check out the dazzling lights, the festive vibes, and maybe catch a glimpse of your own happy face in the crowd.
Photos by Sam Interrante
A toast to a successful opening!
Imagine taking all this holiday wonderment to the next level. That’s what we were after by hosting a special champagne toast, exclusively for Prima's Inner Circle donors and above! Can you picture it? The cast, band, crew, and Prima leaders all clinking glasses with those who’ve invested in the cause at the Inner Circle level or above. It was an absolute blast and marked the start of a tremendously successful and joyous show run that continues through December 23! Cheers to that! 🥂 🥂🌟
[Want to join in on the fun next time? Find out how HERE!]
Spreading Joy: Illumination’s JOY Impact
Amidst the crowd of happy faces, there was one patron who stood out and gave us all the warm fuzzies. After the performance, she shared with one of our team members that she had found her holiday happy place at Prima amidst a very trying season considering significant health challenges and family drama. These moments remind us of the magic of Illumination and why we do what we do — to invigorate lives.
By the Numbers: Breaking Records
Illumination has set a new record in Prima's history, with more performances than any other show in the organization’s history. As of the writing of this post, the attendance budget is 116% beyond our goal, and we anticipate that it will continue to rise. Thank you for spreading the word to ensure more people in our community experience Illumination!
Illumination's Legacy: The Making of a Holiday Tradition
But at the end of the day, Illumination isn't just another Prima show; it's a holiday tradition in the making. If you don’t yet have tickets, I encourage you to reserve yours…and bring friends!
[Don't Miss Out – Grab Your Illumination Tickets Here!]
As always, thank you for investing in Prima!
Happy Holidays!
John Andreadis
P.S. - a special shoutout to Prima’s ILLUMINATION sponsors:
